Strategy & Tragedy: CEO Stories with Steph Melodia

The Debrief: Saasha Celestial-One, Olio | Successful expansions, co-founder relationships, serial entrepreneurship & more

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In this shorter episode, Steph Melodia shares her reflections on last week's interview with Saasha-Celestial One, the Co-Founder & COO of the sharing app, Olio.
 
What started out as a food-sharing app has now artfully grown into the go-to solution for all unused household items. A lot easier said than done; they managed to expand their offering without losing sight of their core mission in sustainability & circularity.
 
Tune into hear what stuck with Steph from the interview and the key lessons to underscore for all you budding or early-stage entrepreneurs!
 
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Follow Steph:
🤍 Instagram: https://www.instagram.com/stephmelodia/
🤍 LinkedIn: https://www.linkedin.com/in/stephmelodia-keynotespeaker/
 
🎬 Watch the episode on YouTube: https://www.youtube.com/@stephmelodia/
 
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EP36: My HIPPIE upbringing made me a MISSION-LED entrepreneur | Saasha Celestial-One, Olio

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Saasha Celestial-One, the Co-Founder of Olio, the carbon negative sharing app with over 7M members & counting which has succeeded in saving our planet from 181,000 tonnes of carbon emissions.
 
In this episode, you'll hear about:
♻️ How Saasha met her Co-founder - and how they now cultivate a successful relationship♻️ The benefits of serial entrepreneurship, including increased risk tolerance, trained instinct, and practical lessons learnt ♻️ Following customer demand in the evolution from a niche food-sharing app to now all things for local communities♻️ Team or market: can you win with a great team in a downturn?♻️ The personal tragedies that can affect you in your business journey (💔)
 
👉 Have items in your household you'd like to share with your local community? Download the Olio app: https://olioapp.com/en/
 
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Want more?
 
Follow Steph:
🤍 Instagram: https://www.instagram.com/stephmelodia/
🤍 LinkedIn: https://www.linkedin.com/in/stephaniemelodia/
 
🎬 Watch the episode on YouTube: https://www.youtube.com/@stephmelodia/videos
 
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ES2: Las 10 lecciones de emprendimiento de la fundadora de agencia premiada | Stephanie Melodia, Bloom

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Stephanie Melodia fundó Bloom, una consultora de marketing galardonada, en Londres en 2017.
 
El verano pasado, anunció el cierre de su exitoso negocio y, en este episodio, cuenta lo que pasó y reflexiona sobre lo que salió bien y lo que salió mal.
(Después de todo, Strategy & Tragedy se trata de compartir *tanto* los altibajos de los negocios, la realidad detrás de puertas cerradas, la fea verdad detrás del barniz brillante y, lo más importante, las lecciones aprendidas de la experiencia. Nada de esto es (Para disuadir a cualquiera de emprender, se trata de empoderar a los emprendedores en etapa inicial para que entren con los ojos y los oídos bien abiertos, aprendiendo de los errores de otras personas que están unos pasos por delante de usted. ¡Sintonice el Episodio CERO para escuchar más!).
Lo que aprenderás en este episodio:
 
🥀 ¿Qué llevó a Steph a cerrar finalmente el capítulo de Bloom?🥀 Las 10 mejores lecciones de negocios: 5 cosas que funcionaron + 5 cosas que no 🥀 Ser "alérgico" al estancamiento, al concepto de control y a la importancia del progreso🥀 La importancia de realizar un ejercicio “pre mortem” en tu propio negocio. 🥀 Adoptar una carrera profesional en cartera después de Bloom
Me encantaría saber, ¿qué es lo que más te resonó aquí? Unirse a la conversación: 
 
Siga a Steph en las redes sociales:
   Instagram: https://www.instagram.com/stephmelodia/
   LinkedIn: https://www.linkedin.com/in/stephaniemelodia/
🎬 Vea el episodio en YouTube: https://www.youtube.com/@stephmelodia/
 
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EP35: Capital as a force for good | Mandy Nyarko MBE, Startup Discovery School

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Mandy Nyarko MBE is the Co-Founder of Startup Discovery School & Managing Partner of Sahara Impact Ventures.In this episode, Mandy shares:
👩🏾‍💻 Her story from bank cashier to investor, now fund manager and trailblazing impact leader👩🏾‍💻 The power of spirituality and manifesting (which goes hand in hand with effort, hustle, hard work!)👩🏾‍💻 Her work to achieve net zero in the fight against climate change 👩🏾‍💻 The agricultural landscape and how this is negatively impacting African women👩🏾‍💻 The importance of resilience - keep getting back up!Learn more about Startup Discovery School here: https://www.startupdiscoveryschool.com/
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Want more?
 
Follow Steph:
🤍 Instagram: https://www.instagram.com/stephmelodia/
🤍 LinkedIn: https://www.linkedin.com/in/stephaniemelodia/
 
🎬 Watch the episode on YouTube: https://www.youtube.com/@stephmelodia/
 
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EP34: "I built the Clueless wardrobe" | Bianca Rangecroft, Founder & CEO of Whering

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Bianca Rangecroft is the Forbes 30 Under 30 Founder & CEO of Whering, the AI-enabled digital wardrobe and personal styling app with the mission of upending the buy-use-dispose model by helping Gen-Z fashionistas get the most out of their wardrobe.
Bianca has raised over £2.5 million in venture capital and now has 14 full-time employees, 150 brand partners and - most importantly - over 4M users.In this episode, you'll hear about:👗 Bianca's experience on BBC's Dragons Den👗 Going from scrappy bootstrapped startup to lean, mean, metric-focused scale-up machine👗 Hire slow, fire fast: the mindset shift needed with talent and most overlooked aspect of dismissing staff👗 Successful growth hacks with viral marketing (organic social done right!)👗 The power of networking and Bianca's advisory board for life👗 PLUS! What Victoria Beckham had to do with Whering!Download the app here: https://whering.co.uk/
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Want more?
 
Follow Steph:
🤍 Instagram: https://www.instagram.com/stephmelodia/
🤍 LinkedIn: https://www.linkedin.com/in/stephaniemelodia/
 
🎬 Watch the episode on YouTube: https://www.youtube.com/@stephmelodia/
 
🙏🏼 Support the show on Patreon: https://www.patreon.com/user?u=108229517
 
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EP33: “I started a £10M ARR business when I was 20” | Mark Chaffey, Co-Founder & CEO of hackajob

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Mark Chaffey is the Co-Founder and CEO of hackajob, the candidate-centric platform for tech talent that puts the power back in the hands of the job seekers. 
 
He co-founded the business straight out of university aged 20 and now leads the HRtech scale-up with $35M in Series B funding under his belt, a team of 150 staff, and turning over £10M ARR with world domination firmly on the cards!
 
Key points in this episode you'll hear about:
🚀 Biggest challenges as a young entrepreneur & first-time CEO 🚀 The sales strategy that took this business to $10M ARR 🚀 Expanding to the US and dangers of hiring too fast 🚀 Where Mark turns to for guidance & inspiration 🚀 Fundraising journey - 78 meetings to get to 5 term sheets - including a deal falling through at the last minute 😱
 
“This is NOT the TechCrunch article”
 
Learn more about hackajob here: https://hackajob.com/
 
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Want more?
 
Follow Steph:
🤍 Instagram: https://www.instagram.com/stephmelodia/
🤍 LinkedIn: https://www.linkedin.com/in/stephaniemelodia/
 
🎬 Watch the episode on YouTube: https://www.youtube.com/@stephmelodia/
 
🙏🏼 Support the show on Patreon: https://www.patreon.com/user?u=108229517
 
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EP32: Delivering 1 BILLION people a moment of calm | Liv Ferdi, TRIP Drinks

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Liv Ferdi is the Co-Founder of TRIP, the UK’s number 1, best selling CBD drinks brand stocked in 25,000 stores around the UK including the likes of Selfridges, Ocado, Boots, Planet Organic, Harrods… Also in chains like The Ivy, Brewdog, Leon, Benugo, AND is the exclusive CBD supplier to Soho House!
TRIP holds 88% UK market share, has raised £10M in external investment and hired a team of 50 staff!Tune in to hear about:
💛 The benefit of coming in from the outside - from Liv's career in corporate legal to FMCG founder and the advantage of fresh perspectives💛 How to win in becoming *category-defining* - even when you’re not the first💛 How TRIP overcame performance marketing challenges as a CBD brand💛 Building a 'cool' brand that respects the customer 💛 Cultivating an authentic, mission-driven business💛 PLUS Strategy & Tragedy exclusive new announcement!
Get 20% off your TRIP order with the S&T podcast code: TRIPCALM20 Shop online here: https://drink-trip.com/collections/all or in-store at various retailers
Want more?
 
Follow Steph:
🤍 Instagram: https://www.instagram.com/stephmelodia/
🤍 LinkedIn: https://www.linkedin.com/in/stephaniemelodia/
 
🎬 Watch the episode on YouTube: https://www.youtube.com/@stephmelodia/videos
 
🙏🏼 Support the show on Patreon: https://www.patreon.com/user?u=108229517
 
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EP31: "I'm solving the world's most PAINFUL pain point!" | DEATHTECH founder, Emily Cummin of Untangle Grief

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Emily is the Founder of Untangle, the go-to app for all of life's hard events. From sorting the mess of paperwork after a bereavement, to finding a community of other grief-stricken individuals, Untangle is there to help everyone get through the tough times. Featured in the Evening Standard and boasting <500k followers, Untangle is going from strength to strength as they now embark their new crowdfunding campaign.
But of course, it wasn't always that successful... In this episode, Steph and Emily discuss:
 
👼 Building a business around lived experience vs the market opportunity 👼 The validation process and data-driven tests along the way👼 Emily's accelerator experience and reason for choosing Zinc👼 Decision-making around tech stack for new startup (hint: Emily went with OTS)👼 Finding PMF (product-market fit)
 
Untangle is crowdfunding! Get in on the action here: https://untanglegrief.com/coowners-club/
 
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Want more?
 
Follow Steph:
🤍 Instagram: https://www.instagram.com/stephmelodia/
🤍 LinkedIn: https://www.linkedin.com/in/stephaniemelodia/
 
🎬 Watch the episode on YouTube: https://www.youtube.com/@stephmelodia/videos
 
🙏🏼 Support the show on Patreon: https://www.patreon.com/user?u=108229517
 
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ES1: Los TOP 4 lecciones del emprendimiento | Episodio solo especial

En este episodio especial, Stephanie Melodia reflexiona en las varias conversaciones con empresarios de los últimos 20 episodios.
 
Escucha para descubrir las TOP lecciones del empresarialismo!
 
(¿Puedes adivinar cuales son?)
 
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'Estrategía y tragedía' es el podcast de Stephanie Melodia, orador y fundadora Top 20 en el Reino Unido, donde entrevista empresarios, inversores, y expertos relacionados al mundo de startups. El propósito fundamental de este show es compartir las mayores lecciones de los grandes errores que otros han cometido - otros que están en unos pasos mas adelante de ti - para que puedes aprender de ellos, y tener la mayor posibilidad de éxito con tu negocio.
También esperamos que puedes encontrar inspiración de estas anécdotas, y terminar los episodios sintiendo que tu vision es completamente posible realizar.
 
Quieres más? Sigue Steph en las redes:
 
🤍 Instagram: https://www.instagram.com/stephmelodia/
🤍 LinkedIn: https://www.linkedin.com/in/stephaniemelodia/
 
🎬 Ve el episodio en YouTube: https://www.youtube.com/@stephmelodia/videos
 
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EP30: Top 10 Lessons From an Award-Winning Agency Founder & CEO

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Stephanie Melodia founded Bloom, an award-winning marketing consultancy, in London of 2017.
Last summer, she announced the closure of her successful business, and - in this episode - she recounts what happened, and reflects on what went right, and what went wrong.
 
(After all, Strategy & Tragedy is about sharing *both* the highs and lows of business, the reality behind closed doors, the ugly truth behind the glossy veneer, and - most crucially - the lessons learnt from the experience. None of this is to put anyone off entrepreneurship, instead it's about empowering early-stage entrepreneurs to go in with eyes & ears wide open, learning from other people's mistakes who are a few steps ahead of you. Tune into Episode ZERO to hear more!)
 
What you'll learn in this solo episode:
🥀 What led Steph to ultimately close the Bloom chapter🥀 Top 10 business lessons - 5 things that worked + 5 things that didn’t 🥀 Being "allergic" to stagnation, the concept of control, and importance of progress🥀 The importance of carrying out a “pre-mortem” exercise on your own business. 🥀 Embracing a portfolio career post-Bloom
 
I'd LOVE to know, what resonated most with you here? Join the conversation: 
Follow Steph on social media:
🤍 Instagram: https://www.instagram.com/stephmelodia/
🤍 LinkedIn: https://www.linkedin.com/in/stephaniemelodia/
 
🎬 Watch the episode on YouTube: https://www.youtube.com/@stephmelodia/videos
 
🙏🏼 Support the show on Patreon: https://www.patreon.com/user?u=108229517
 
🎧 Don't forget to subscribe, rate, review, and share with a friend!